"Reebok is a pioneer in the sporting goods industry with a rich and storied fitness heritage. Reebok develops products, technologies, and programming which enable movement and is committed to accompanying people on their journey to fulfill their potential."
The Ask: To re-create a camo pattern for the Alicia Keys line inspired by a vintage camo fabric sample.
Services: Pattern Design, Internship
Design Solution: I created this camouflage repeat pattern, which was inspired by vintage fabric samples and was then sold and produced as a limited edition jacket under Alicia Key’s line. Collaborating with the fashion designer and color specialist; I was able to be a part of the whole process from sample testing of different materials to the finished model fittings.
Creative Team: Pattern Designer- Alicia Cox/Palazzolo, Global Design Director: John-Erick Forsberg, Tech Designer & Manager: Anthony Petrie
*Photography is the property of Reebok International Ltd. This is only used to show the final camo pattern that I created.
